Scott Thomas joins the Online Blog Conference. Scott Thomas

Scott Thomas joins the Online Blog Conference.

Photograph by St. Louis Photographer Jonathan Gayman.

Scott Thomas started GrillinFools.com in 2008 as a means to write off meat, charcoal and the occasional grill. What started as a tax shelter and a hobby has grown into a business, one greatly aided by the power of social media. Scott spent many years trying to master Facebook and Twitter, but didn’t get very far as a late adopter. It wasn’t until Instagram came around that he found his groove and he spent close to two years eating, sleeping, and breathing that platform. Despite being a late adopter yet again, he was able to crush Instagram. In the first six months of 2016, he gained more than 100,000 organic, authentic followers.


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